Snickers | Peace One Day - Million Snickers Deal
Idea - News reports suggest Kim Jong-Un has been sending nuclear threats to the world every now and then. But, what if he's just hungry? And you're not you when you're hungry.
Snickers hopes to raise over a million bars with the help of people all over the world and send them right to Kim Jong-Un's doorstep on the International Day of Peace.
To reach the goal, or even surpass it, all people need to do is tweet with the hashtag #SnickersForPeace.
Every tweet = 1 Snickers Bar.
Mediums - Online, Social Media
Art Director - Rushil Nadkarni
Copywriter - Myles Broomfield